W K Tokyo Blog ワイデン ケネディ トウキョウ ブログ. Ruby Pseudo Wants a Word. Jan Chipchase - Future Perfect.

This is a blog about brands, technology, ads and ideas that I find interesting and would like to share. Tuesday, 28 October 2014. I would love to increase the amount raised.

Only dead fish swim with the water. Talent imitates, genius steals. Work hard be nice to people. Is it nearly Friday? Make the logo bigger. Im currently embroiled in an increasingly heated discussion with Millward Brown. Now, is it just me, or is this just a bit ridiculous as a meaningful measure of engagement? Further on in the test, MB measu.

Tuesday, December 29, 2009. Oh, how they hate advertising. Thousands of those same commercial-haters pack out the Walker Art Center every year here in Minneapolis to watch the British Advertising Awards.

The smell of fish and chips. And other things i like. Monday, 16 February 2009. Im excited as it is with the thought of the UK release of Street Fighter IV, but check out the official Street Fighter IV Fight Stick. Saturday, 14 February 2009. As my main blogging platform.

Monday, 17 January 2011. Friday, 26 November 2010. No video has made me want to SKi as much as this one. Wednesday, 3 November 2010. The not so Mini Idea. ARGs are mainly aimed at the gaming community; they only work with people who have the addictive gene to want to play. So naturally the safe option is people that enjoy that eye ball satisfying, thumb numbing past time.

The Future of Brand Building is Triangular. This essay was submitted to, and shortlisted for, the Admap Prize 2014 and is reproduced with the kind permission of warc. This essay is an argument for a new shape. In order to recognize how to now shape a brand in the post-digital world one needs to acknowledge the shape of events around it. I will argue that everything in the communications world should now take on a triangular. Are brands built by people or built by ideas? It made me.

Monday, April 27, 2009. Nu har jag gjort det. Jag har sagt upp mig från reklambranschen. En bransch som har gett mig sjukt mycket glädje, ångest och lärt mig allt jag vet om kommunikation. Det ska bli lite sorgligt att lämna er. Ni är ibland ankdammiga och skitsnackiga, men alltid sugna på att debattera vad som egentligen. Så vart ska jag nu? De som har följt den här bloggen vet att jag lever och andas skidåkning. Så jag hoppar på ett hotel.

Der Kosmos von Konsumenten und Marken aus Sicht eines Crossmedia Strategist. Eine enorme Herausforderungen für alle Markenverantwortliche. In Zukunft wird sich die Markenkommu.