Few designers have been able to detach from the dominant paradigm of generating wealth for markets, who have taken a critical stance on profit-led design practice. By positioning environmental and social issues at the top of their agenda, they have demonstrated that design can play a vital role in helping to bring about positive social changes and thus challenge the status quo. These are the designers who are considered design activists.

This major project-design report presents the final stage of an ongoing journey on the revival of traditional embroidery making in Cyprus. Raising awareness and researching solutions about the issue of the traditional crafts getting lost, this project will verify that traditional fiber arts in Cyprus can be revived and adjusted in personal style or lifestyle of the contemporary Cypriot. Research the contemporary handmade jewelry sector as an example on how to design jewelry prototypes.