Ideas and observations about modern-day marketing. Monday, February 1, 2010. Marketers could learn a lot from trial lawyers. In advertising, our opening statement consists of a creative strategy, a statement that sets the tone of the communication, establishes the objective, gives an overview of supporting evidence and identifies the target market. In this stage we can be opinionated and site hearsay, but our true challenge lies in the evidence we present to support the charges about our product.

For brands we care about. Our clients and friends deserve nice things. Sentimental, warm fuzzy things to remind them that we appreciate them. So, we made them a cookbook. Play the Ad Libs game! All the cool kids are doing it. Dani Rawson, Mikalee Byerman.

This is solid proof that puberty actually does some people justice ;a;. Hot Tub Cinema in London. An ordinary human that is heading to be an extraordinary human and proud to be herself.