In its simplest, transmedia storytelling is a narrative telling stories across multiple platforms such as digital technologies. Transmedia narratives also allow the consumer to engage with the franchise more through creating their own stories such as fan fiction, filming their own take on television shows, creating web comics and so much more. Transmedia is closely related to convergence culture, which I talked about here. The Wonderful Wizard of Oz.

Government institutions failing to make use of Social Media. Is a two way form of communication. If they did use excessive force. Obviously from a single point of view . They need to realise that.