The social media landscaping is continually changing. Companies have to stay up to date with the changes or they will fall behind and can even lose sales. Consumes today are tech savvy and too busy for their own good. They need companies in their life who stay on trend and can be reached at all times. Is this a result of human behavior or changes in technology? I remember back when I was a kid, you played with your friends. You would hang out at their hous.

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Future Implications of Social Media. 60 percent of 50 to 60 year olds are active on social media.