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Really? Facebook brings big changes for community managers. Listen button to swarm sites like Spotify with referral traffic. Are you social media SMART? Is Google imitating Facebook? App reviewed.
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Software Updates, 14 August 2015. Historical tweets from the beginning of Twitter to the present. Keyword groupings in Adaptive Listening. Custom VIP list for prioritizing response to Twitter messages. Upcoming Events, 14 August 2015. Webinar, How to Organize Your Influencer Strategy After Summer. Webinar, Measuring The Effectiveness of Your Content Campaign.
As a result, brands are jumping into social with both feet, before checking the depth of the pool. Just because a social platform is popular, does NOT mean that you have to be on it. Branded accounts should not be created on whims.