The Power of Blogs for Business. Company blogs create new opportunities for organisations to produce and share their own content. Blogs are an effective way for an organization to take content in different directions and to target different demographics without impacting the strategy and content of their core website. The main advantage of company blogs is the simplicity in starting and the immediate impact they make with customers.

Relationship marketing can be defined as a set of marketing activities that are aimed at developing and managing trusting and long-term relationships with larger customers. More specifically it is a customer relationship management strategy designed to encourage strong, lasting customer connections to a brand. On March 29, 2015 in Digital Marketing. Is Email marketing dead? So is email marketing dead? .

In this digital world, reputation is everything. It is something intangible but so telicate, one false move and BOOM years of hard work, gone! Companies must have a plan in place to react fast to divert a crisis. A cohesive management team must behind this operation.

Traffic Building using Google Adwords. How Digital Media is Affecting Children.